You’ve grown them out, brushed them, invested in expensive oils and specific tools. Big and bushy eyebrows are no longer just a thing of beauty and a source of pride for many women these days, they’re more like a pampered pet. You monitored their health and glossiness obsessively during lockdown and now their care takes up a whole shelf in the bathroom. Their grooming appointments come round more regularly than parents’ evening.
One woman I know likes, every so often, to cancel plans and have a “brows night” to make sure hers are living their best possible life. Brows are worth more than £20 million to the UK beauty industry. On Net-a-Porter there are more than 140 products dedicated to them.
Imagine, then, the turmoil
