Pictures of Jeff Bezos and his glamorous girlfriend, Lauren Sánchez, spraying each other with a hose on a mega-yacht moored near St Barts are a far cry from the old image of super-rich fat cats, overweight from the high life. In the photos, which went viral, the 58-year-old founder and former chief executive of Amazon shows off his shirtless physique, revealing super-toned arms, a six-pack and pecs that could be the envy of someone half his age. Forget the paunchy playboy, this is the era of the buff billionaire.
Harry Jameson, a personal trainer whose clients include billionaires, businessmen and CEOs, says there has been a noticeable lifestyle change among the high-net-worth demographic he has worked with in recent years. “Over the last decade I’ve