Matthew Mercer and Marisha Ray of Critical Role in 2017.
Mat Hayward/Getty Images
Critical Role is a media company featuring actors “Dungeons and Dragons”Together.
Twitch data shows that Critical Role has earned more than $9.6 million over the past two years.
However, this excludes sales from merch and sponsorships as well as funding for animated fantasy TV shows.
Who knew that playing was so important? “Dungeons and Dragons”Could this be your chance to make millions?
An attacker leaked earnings data from top Twitch streamers earlier in the week. The hacker uploaded a torrent of a file 125 gigabytes to 4Chan. This file contained the livestreaming platform’s source codes, plans for a new video game market place, as well as earnings from top creators.
Although many of the highest-earning video-game streamers were the most popular, Critical Role (828,000 Twitch subscribers) took the top spot. This channel is known for its web series featuring eight actors in a campaign in the role playing tabletop game. “Dungeons and Dragons”Together (though it also streams talks shows and music).
According to leaked data Critical Role earned $9.6 Million between August 2019 and Sept 2021. The money came mainly from Twitch subscribers and tips (which Twitch refers to as “Twitch Money”). “bits”), and ad revenue.
Twitch subscriptions can be purchased in three levels. The lowest is $4.99 and the next two are $9.99 or $24.99. Twitch and the channel share the revenue from subscriptions evenly. However, larger channels can negotiate for a higher share. According to TwitchTracker analytics, Critical Role currently has 13,530 active subscribers. They have access to episodes right after the weekly campaign episodes. These episodes air on Thursdays, and subscribers must wait until Monday to view them on YouTube.
Critical Role is only one part of its revenue. The Twitch payout of $9.6million is however only a portion. It does not include donations, revenue from its YouTube channel (1.4million subscribers), merchandise sales (which includes dice sets, puzzles and board games) and sponsorships.
Matthew Mercer is an anime and videogame voice actor. He is the dungeon master, and host of main campaigns. The first campaign lasted more than 150 episodes between March 2015 and October 2017.
Critical Role has since grown to be a fully-fledged media company. Critical Role funded an animated series called “The Legend of Vox Machina,”Kickstarter raised over $11 million, making it the most funded TV or film project. Amazon Prime Studios picked up the project and it will be shown on Amazon Prime Studios’ website in February 2022.
Critical Role did respond to a request not to comment on the company’s scale but they have not yet. However, its LinkedIn page lists employees in marketing, business development photography, editing, as well as one person responsible for keeping track the lore and details of its fantasy world.